Not surprisingly, low income families consume foods that are high in salt, fat, and sugar. As this article makes clear, this is a result of limited access to and the higher prices of healthy foods. Although many folks seeking to address this disconnect have sought to establish farmer's markets in underserved areas, it seems that this is a small-scale solution.
Oran Hesterman, the President and Chief Executive of the Fair Food Network, states "...We have to figure out how to do this well in retail grocery stores, where most people get most of their food." It seems apparent that "we" have not figured out to penetrate the broader market. The article discusses coupon and gift card programs, but notes that overall "take-up" rates are relatively low.
The article left me feeling rather confused about effective solutions that could encourage further distribution and consumption of healthy foods. It proposes additional evidence based partnerships and an emphasis on "existing approaches."
Poor people in America tend to eat diets higher in salt, fat and sugar than richer people, and they eat less produce. This is a key reason poverty leads to illness. Health Bucks and its variants are an exciting answer. They take aim at two of the most important reasons the poor eat this way: they lack access to fresh food, and they can’t afford it.